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There are many stores of value in life. Time is a form of value. Knowledge is a form of value. Happiness and other positive emotions are a form of value.

Money is often just the vehicle of interchanging these various forms of value with one another. Money is not the cause of wealth in one’s life. It is the effect. Money is fluid. Its value only becomes realised when putting it into motion. Therefore, money is a reflection of the owner’s values and intentions.

Even when you buy some material good, like a sports car or a diamond necklace, you’re not just buying the physical goods; you’re buying the experience of driving that car or wearing that necklace. You’re buying the experience of power, speed, or social status that’s associated with it. You’re buying that ornament to your identity, that knowledge of what owning and using it feels like and whether it makes you happy or not.


What are You Really Buying?

Arguably most of the value of any purchase is not monetary.
When you buy food, you are, in a sense, buying away the experience of hunger. You’re buying your own temporary health and happiness. When you buy a trip with your family, you are buying the opportunity to experience something new together and strengthen your relationships with one another.

We believe that Everything you spend money on is simply experience.
The real value of money emerges when we leverage it as a tool towards the experiences and values that we find more important. The real value of money begins when we look beyond it and see what we can experience with it, when it’s not about the accumulation of stuff but rather the enactment of experiences.




https://youtu.be/uO5T6p4RUHc

What are You Really Buying?

Arguably most of the value of any purchase is not monetary.
When you buy food, you are, in a sense, buying away the experience of hunger. You’re buying your own temporary health and happiness. When you buy a trip with your family, you are buying the opportunity to experience something new together and strengthen your relationships with one another.

We believe that Everything you spend money on is simply experience.
The real value of money emerges when we leverage it as a tool towards the experiences and values that we find more important. The real value of money begins when we look beyond it and see what we can experience with it, when it’s not about the accumulation of stuff but rather the enactment of experiences.

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